Introducing OpenAI’s AI-Powered Search Product
OpenAI is gearing up to unveil its groundbreaking artificial intelligence-driven search tool, with an anticipated announcement set for Monday, as per insiders familiar with the matter. This move signals a significant escalation in the rivalry between OpenAI and the reigning search giant, Google.
A Game-Changing Announcement
While the exact announcement date remains fluid, it hasn’t been previously disclosed. Reports from Bloomberg and the Information have hinted at OpenAI, backed by Microsoft, developing a search solution to vie with Google and Perplexity, a well-funded AI search startup.
It has chosen to remain tight-lipped about the matter.
The timing of this unveiling could be strategic, aligning a day before Google’s annual I/O conference kick-off on Tuesday, where a barrage of AI-centric products is expected to be unveiled.
An Evolution of ChatGPT
OpenAI’s search tool builds upon its flagship product, ChatGPT, empowering it to fetch direct information from the web complete with citations. ChatGPT, renowned for its human-like responses to text prompts, stands poised to revolutionize information gathering.
Navigating the Competitive Landscape
Observers have long regarded ChatGPT as a viable alternative for online information aggregation. However, it has grappled with delivering accurate, real-time web data. OpenAI had previously integrated it with Microsoft’s Bing for premium subscribers. Google, on the other hand, has rolled out generative AI features for its eponymous engine.
Startup Perplexity, helmed by a former OpenAI researcher and boasting a valuation of $1 billion, has carved a niche with its AI-centric search interface. Garnering praise for displaying citations and multimedia content in its responses, it boasts 10 million monthly active users, as per a January blog post.
Navigating Challenges
OpenAI’s ChatGPT enjoyed rapid adoption upon its late 2022 launch, becoming the fastest application to hit 100 million monthly active users. However, traffic to ChatGPT’s website has fluctuated over the past year, only recently rebounding to its May 2023 peak, as per analytics from Similarweb. The company faces mounting pressure to expand its user base.
An earlier initiative to integrate real-time information into ChatGPT, dubbed ChatGPT plugins, was retired in April, according to a help center notice on OpenAI’s website.
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